Why swaddle?

For thousands of years, mothers all over the world have swaddled their babies. Swaddling helps your baby to feel safe and secure and is a great way to soothe them. It can even help your baby sleep longer!

Swaddling is said to recreate the secure and cozy feeling of the womb. While being wrapped up tightly in a blanket might not sound appealing to parents, it can help babies sleep better and cry less. It also prevents unnecessary wakes ups due to the startle (moro) reflex.